Dapresy Pro marketing research tool combines the entire work flow researchers need to process, analyze and deliver results to clients.
The core functions in Dapresy Pro includes
The Dapresy marketing research tool eliminates the need to run a “tabs” prior to analysis. Researchers simply import the fieldwork, Triple-S, Excel or SPSS® file into the system. All the required data processing can be performed in a simple, user friendly environment. Imagine Triple-S, Excel or SPSS® online with data format capabilities – that is Dapresy for data processing.
Dapresy is the marketing research tool that allows any user to do charting, tables, cross tabulations and most statistical analysis. The researcher can pre-define at the global level; questions types, questions blocks, answer blocks, group answers, dynamic filters and custom computations. This streamlines analysis and provides many robust “on the fly” analysis capabilities. Reporting moving averages and weighted results is all pre-programmed within Dapresy.
Dynamic InfoGraphics based Market Research Reporting
Dapresy provides marketing researchers with a simple “drag & drop” interface to create a stunning marketing dashboard and slides for online delivery of results to their clients. Background “skins” for the marketing dashboard can be pre-defined with custom color templates for table and chart displays. The marketing dashboard can contain many dynamic elements and they eliminate the need to produce scores of tedious PowerPoint charts. Literally – a handful of dynamically filtered Dapresy marketing dashboard slides can replace a 200 slide PPT deck.
Dapresy Pro is very process effective and to create an online Portal or
comprehensive online Dashboard only takes a few hours time.