Board of Directors

software company

Per Nordling, Chairman of the Board

Per joined Dapresy in 2013. Prior to that he was co-founder, Executive Chairman and CEO of Medius, a global software company developing and selling ERP and workflow software with subsidiaries all over the world. Per also worked as CEO at Usesoft, as Area Manager at Benefit and as Consultancy Manager at IFS where he helped develop implement and sell software on a global basis. After university studies and before entering into the software industry, he worked at Saab, initially as a trainee and then as a logistic support coordinator. Per holds a Masters Degree from the Royal Institute of Technology in Stockholm.


market research

Peter Bernstrom, Honorary Chairman and Co-Founder

Peter Bernstrom spent the majority of his career building, owning and developing the largest research field company in the Nordics. He co-founded Dapresy while he and Tobi Andersson were both at Hermelin Nordic Research. Now retired, Peter is helping companies grow, such as Renaldo’s Bread, BIZMACs, an apple IT support company in San Francisco and Turfs, an artificial grass company. He and his wife also own the Strand Hotel in Norrköping, Sweden. He holds a Masters Degree in Naval architecture from the Royal College of Technology in Stockholm.


online data presentation system

Tobi Andersson, CEO and Co-Founder

Tobi has spent his entire career in two fields: marketing research and the agriculture business. While working at the largest field house in the Nordics, he pioneered developing online data presentation systems to visualize market research data. He founded Dapresy in 2003 and has dedicated his professional career to data visualization. He is a recognized expert in the field and has helped hundreds of companies with innovative visualization processes.

In 2005 he founded an agriculture company in Sweden that supports farmers with modern software technology in order to support future precision farming trends. In this company he develops software that is being tested in real conditions at the farms he owns. He holds a master’s degree in agriculture, and has studied at the Ahrens University with a focus on understanding the mechanics behind fast growing companies.

Tobi has presented at many marketing and marketing research shows over the years, including Research and Results and Insight Show. He also enjoys helping young entrepreneurs and future leaders by giving talks at MBA/leadership programs and formal lunches to help share his advice and best business practices.


data dashboard

Bjorn Persson, Board Member

Mr. Persson is an Investment Professional with 10+ years of experience investing in top entrepreneurs and backing technology companies with high growth potential. Mr Persson has done 20+ investments and several exits and has gained useful experience from leading several rounds of fundraising. Mr Persson is currently on the Board of Directors of seven companies where most of them target a global market and has a presence in several countries. Mr Persson holds a Master of Science in Industrial Engineering & Management from The Institute of Technology at Linköping University.


market research visualization

Marie-Louise Fyhr, Board Member

Marie-Louise has been a member of the Dapresy board of directors since 2010 when she invested in Dapresy by the company Fyrvakten, owned by her and her husband Ronny.

Marie-Louise is an outspoken entrepreneur and the founder and owner of a local real estate concern where she is working as CEO, a waste and recycling company and a healthcare company working with elderly care and a primary healthcare center.

Marie-Louise is experienced in growing entrepreneur driven companies and is specialized in HR related questions together with sales and marketing for fast growing.

Together with her husband Ronny, she lives at a farm on the countryside, where they also has beef cattle breeding. In her spare time you can often find her on riding horseback. Marie-Louise has two grown-up daughters as well as one grandchild, and she likes traveling.


visualize market research data

Lars Swanson, Board Member

Lars is an experienced technology executive, Board member and Investor.  He is currently the CFO of, an industry-leading IoT Platform. Prior to, he was a co-founder of numerous technology and media companies including Silicon Analytics, Conversion Energy and Fusion Media Group. Prior to his entrepreneurial efforts, he was a venture and private equity investor at Bank of America’s Global Principal Investing group where he sourced, closed and managed over $200M of direct investments including seed-stage startups, management buy-outs, roll-ups, and fund investments. Prior to Bank of America, he was a lender at Bank of Boston, where he went through the credit training program. He has a BA in Philosophy from Duke University.